Tuesday, 17 April 2012

CASE STUDY 5- Bikes can save us!






This is an infographic created by Healthcare Management Degree to show the advantages and convert commuters into using a bike as opposed to a car. It provides a convincing argument due to the detail and attention used in the graphs, charts and illustrations. The illustrations aren't too elaborate but have their own quirky, distinct style that when partnered with the bold colour scheme instantly catch your attention and draws you in. I believe the typeface used has worked very well, it directs your eyes to all the key information and features due to its clean tall bold lines and legibility.